Ferrari North Europe is delighted to announce the opening of a brand new, purpose-built dedicated showroom in Exeter, with long-standing partner Carrs Ferrari. The new mono-brand dealership features a much larger new and Ferrari Approved showroom, with Ferrari’s latest Corporate Identity, which includes a luxurious customer lounge and community area designed to encourage clients to visit the dealership socially as well as to see the latest Ferrari models or bring their Ferrari to the Aftersales department for its annual service.

The facility took 11 months to build on a brand new site in Exeter, with greater visibility from the main road, and a significant increase in both showroom and workshop floorspace, as well as a larger customer parking area for clients when visiting, or for the dealer to host social events with the local area branch of the Ferrari Owners Club GB or other relevant partners. 

Lee Moore, Dealer Principal, Carrs Ferrari said: “We are excited to showcase Ferrari’s latest Corporate Identity to all our Ferrari clients in the Southwest. Carrs Ferrari has a long-standing and very strong partnership with the Ferrari brand, and investing in these new premises has been an important milestone for the business. It demonstrates we are committed to the brand, and also shows our staff that the business continues to grow and to invest in the long-term sustainability of the Carrs business.”

Francesco Balli, Regional Manager, Ferrari North Europe, commented: “We are thrilled that the demand for pre-owned Ferrari cars and the services provided by our official dealer partners remains strong even in these unprecedented times. It is this passion from our loyal clients that has enabled Carrs Ferrari to invest in dedicated new premises in the South West of England. We look forward to welcoming both our existing and new clients to the new showroom and workshop very soon.”