A brand-new MG Motor UK dealership has opened its doors in the heartland of the British car industry.

Unity MG of Coventry is now operating from a new site in Balsall Common, just off the busy A46/A45 Ring Road intersection near Ryton-on-Dunsmore.

The newly-built site will carry a range of new and used cars as well as offering on-site EV charging, servicing and aftersales, along with the full range of MG vehicles, dedicated service and MOT bays and will also provide specialist advice to Motability customers.

Elliot Cartwright, Sales and Marketing Director for Unity Automotive, said: “We are delighted to be partnering with MG at this exciting time, as both Unity Automotive and MG Motor are growing rapidly. MG, especially with its electric models, is a brand that fits well into our business in the busy West Midlands, where the historic MG brand is well-loved and regarded.”

MG Motor Commercial Director, Guy Pigounakis, added: “We are very pleased to welcome Unity into the MG family with its Coventry site, which is a fantastic opportunity to work together on increasing MG’s market presence. The location is a great strategic fit for our network, helping us to reach an even wider customer base right in the heart of the country.”

MG currently offers six models in the UK including three plug-in cars – the new MG ZS EV, the New MG5 EV and MG HS Plug-in Hybrid – all backed up by MG’s comprehensive 7 year warranty and fast-developing dealer network.